Now
ON THE TRAILPrivate beta with design partners
Planting the snippet on real products, mapping real desire paths, learning where trail detection breaks.
Web snippet hardening
Sub-8KB, zero performance impact, bulletproof against SPA routers and shadow DOM.
Trail report v1
The weekly email: your top desire paths, dead trails, and loops — with the evidence attached.
Next
SURVEYEDNative mobile SDKs
iOS and Android trail cameras — thumbs wear different paths than cursors.
Trail alerts
Get pinged when a new desire path forms or a dead trail suddenly grows — usually after a release.
Before / after paving
Re-map after each release: did the paving work, or did users wear a new shortcut around it?
Deeper
UNMAPPEDRage-loop forensics
From "users are frustrated" to the exact loop where frustration forms — with the moment it starts.
Cross-product trails
For teams with suites: how users hop between your products, and the desire paths between them.